Bizmarketinggroup

Get the need-to-know highlights from the social media industry that happened the week of October 16-20.

Meta

1. Broadcast Channels Feature

• Meta is testing Telegram-like broadcast channels on Facebook and Messenger, providing a new avenue for Pages to engage with their audiences. Keep an eye on this feature’s rollout to leverage broader communication channels on Meta’s platforms.

2. Instagram Data Portability

• Users can now transfer their Instagram media to Google Photos and other services, enhancing data management across apps. Use this feature to secure and manage your digital assets efficiently.

3. AI Chatbot Moderation

• Meta is striving to curb inappropriate responses from its new AI chatbots to ensure a safer user experience.