From AI stickers to Broadcast Channels, here’s everything you need to know about Instagram’s latest features, with a step-by-step guide to using them all.
Instagram is one social media platform that is evolving at a rate of knots. Remember when all you could do on Instagram was share oversaturated images of your food? (Love you, Lo-Fi filter.)
Now the social network lets you do everything from broadcasting to your followers to creating your own stickers with AI, with a host of new features only hitting the Meta-owned app in the last few months.
If you’re happy with tried-and-tested photo and video sharing, that’s all well and good, but I’d encourage you to step out of your comfort zone. The Instagram algorithm loves early adopters of its new features.
Making the most of them will help you reach previously untapped corners of your audience or reengage followers. A great example of this is how Notes updates will appear at the top of your followers' inboxes (but more on this below).
In this article, I’ll unpack everything you need